An Introduction to Business Mapping
The bad news: You cannot run a business with GPS. No omniscient electronic voice will provide all the information needed, in a timely manner, to address forthcoming challenges. You will need to read a map and make navigational decisions for yourself and your organization.
The good news: A number of maps are available – different types, displaying diverse information, for various purposes – to guide managers through unfamiliar territory.
In the same way that that street maps, topographical maps, nautical charts, and aeronautical charts are each specialized for different modes of travel, business maps are most helpful when there is alignment of the type of map used and the challenge to which it is applied.
“Beware the Metrics System – Part 1” presented potential advantages of implementing a metrics system, metric classifications, and warnings of potential pitfalls. This installment will provide examples from diverse industries and recommendations for development and management of metrics systems.
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